You’ll never never fly if you never never try

With scores of content platforms, increasingly fragmented audiences and fierce competition for consumer spend, today’s destination marketing game is an intricate affair.

7 May, 2019

Tassie branding body will use new powers to sell the state

Tasmania is the first Australian state to create a statutory authority devoted to promoting a place brand.

29 April, 2019

Town turns its fortunes around with festival

A small Tasmanian town’s celebration of its unorthodox beginnings has boosted the local economy.  

11 February, 2019

Governments talk ‘place branding’ strategies

Organisers of a new conference exploring how cities and regions are telling their story to attract business and visitors have opened a call for papers.

1 November, 2018

Old infrastructure revived as new cultural assets

Tourism and community groups lobbying for greater re-use of heritage assets welcome the NSW Government’s opening up of disused sections of St James Station.  

4 October, 2018

Council leverages Commonwealth Games to deliver economic boost

CASE STUDY: Sunshine Coast’s strategy to capitalise on the neighbouring sporting event has brought economic, social and cultural benefits.

27 April, 2018

‘Skill and talent’ key to councils’ economic development

Victoria’s Corangamite Council says a $300,000 support fund it established to attract and expand businesses in its area has contributed $9.2 million in benefits to the local economy.

16 March, 2018

Coal or coral? The Queensland Government seems undecided

The Great Barrier Reef is worth $56bn, according to Deloitte Access Economics. How does Adani’s Carmichael coalmine fit into it?

28 June, 2017

Federal government visits cellar door for wine export chat

Export and regional wine support package.

20 March, 2017

Rolling Stones chose Sydney for 50-year retrospective

Baird gets satisfaction.

5 September, 2016

Eurovision makes Dami’s home town Logan top of the pops

Passionate tribute to multiculturalism.

16 May, 2016

International flights could take off as Hobart Airport runway extended

China to Hobart International?

22 April, 2016

Could Sydney lose its Opal Card?

Phones, payment cards could soon replace tickets.

24 November, 2015

CPSU hits Australian airports with 24-hour strikes

Industrial action escalates action over Border Force pay cut.

29 October, 2015